Online marketing is more entertaining and full of unknowns today as the newest technological features of viral videos are streaming live advertisements and mesmerizing visual effects, ultimately attracting the eye for a new or existing brand. However, with so many variations to develop viral videos, the creativity of some marketing strategies can get misunderstood causing more confusion than attraction. Which is why we address a few features of viral videos, to help you develop the proper online marketing strategy for your brand.
Continuing the efforts of developing video content should remain strong together with your goal to still make your video go viral. A write-up once compared the terms of investment-to-value ratio to viral videos, breaking them down seriously to be the absolute most economical efforts a brand can create for itself. Even if just one video hits the charts because of this industry, you've opened new doors and paved a new path for a great branding opportunity.
The important thing is to help keep your brand on a great, and soon to be always a great, path. We break down key strategies showing you the features of viral videos and the success that follows.
These viral videos can be the start to a new branding image for you personally, your book or your company, or these videos could possibly be the important thing to rebuilding your brand.
Below we reveal three features of viral videos to highlight the importance and value your brand will take out of this strategy. So make an effort to take into account the viral videos and how all these advantages can help you and your brand. Funny Videos Online
Advantage 1: Serious Message Shared with Humor
Adding humor to the message of a brand or even to a certain product will more than likely grab more viewers attention than the usual black and white video strictly selling off bullet points. Consider what grabs your attention while surfing the Internet, can it be the colors, the words, the images, or can it be the non-stop action, the voices or the music? It could be a mixture of these items that draws in your attention, but ultimately its the humor and connections that keep your eyes glued to that particular screen and more to the point that message or product.
Take for example this in-flight safety video "Fit to Fly" by Air New Zealand and starring Richard Simmons. Instead of hearing a monotone flight attendant blast the in-flight instructions within the airplane's PA, this Fit to Fly video is literally a fitness video on flying safely. Adding humor to attract passengers attention to listen to the serious message of flying safely is an excellent video that's now gone viral.
A great video can still have the required information for your product or brand, but consider adding appropriate humor to attract and keep viewers attention of your message.
Advantage 2: Inexpensive
The cost of viral videos is suprisingly low, the majority are uploaded free at all. While streaming videos for free or at an inexpensive, you may also consider viral videos uploaded as a tv commercial. However, consider the amount of investment that goes into primetime shows, networks and specific events airing on the tv, and the costs that rise during these times.
If you're on a budget then start your viral video campaign online. Stream from social networking sites, or upload to other video sites like Metacafe. This specific video site connects your brand with targeted audiences by placing your video into their viral engine. With their well-known selection of videos and categories, the views of your video will more than likely reach a broader audience and more specifically your targeted audience.
Advantage 3: Entertaining
Entertaining your audience is key when attracting their attention span long enough to absorb your image or message, freshly preserving your brand in their minds. So whether your entertainment includes setting goals for your target market, creating contests or challenges, your audience is trying to be impressed with enjoyment. Funny Pictures Online
Just look at the ALS Ice Bucket Challenge, which raised significantly more than $100 million for this viral video challenge. Receiving significantly more than 2.4 million unique video uploads to social networking sites because of this related Ice Bucket Challenge who knew the attraction of the video could have this outstanding success. It all began with this 1 click and 2.4 million actions later, this viral video is just a success.